Canterbury UMC

Logo Redesign

The Client

Canterbury United Methodist Church came to us for a website redesign. Their website was out-dated, cluttered, and not optimized for navigation, and they wanted a modern update that simplified the information on the site. We recommended that in addition to a website redesign, they should update their logo to match the modern and clean look of their website.

The Project

Canterbury United Methodist Church came to us for a website redesign. Their website was out-dated, cluttered, and not optimized for navigation, and they wanted a modern update that simplified the information on the site. We recommended that in addition to a website redesign, they should update their logo to match the modern and clean look of their website.

The Process

Canterbury just celebrated its 150th anniversary last October, so they placed high importance on keeping a visual representation of history present in the logo. They loved the font and the look of the shield and the cross, so we started there. We began by researching different shield and cross designs and I stumbled upon the Canterbury cross. The Canterbury cross dates back to 850 A.D. and is one of the crosses that is used to symbolize the Christian faith. It is currently erect at the Canterbury Cathedral in Canterbury, Kent, which is one of the oldest and most famous Christian structures in England. There’s no coincidence here—it’s the exact cathedral that Canterbury United Methodist Church got its name from. We knew this would be a great way to preserve that history and still change the look of the logo entirely. Paired with the font we chose, it marries modern and historic style.